The combination of our experience, passion and personal commitment, enables us to build winning partnerships with our clients to make decisive change across a set of critical issues. We work with your team to embed new thinking, palpable consumer centricity, and the flexible response mechanisms you need for a sustainable long-term change.

A CPG client was integrating acquired product lines that added substantial complexity with significant overlap across price points and features. Our team's recommendation to redesign the product portfolio, established the standard product platforms with differentiation to meet distinct value criteria. The product platforms enabled consolidated operations and efficiency improvements that reduced the cost of goods sold by almost 20%, while delivering sales growth two points above the category average.

A client retained us to create a localized demand forecaster to optimize assortment at more than 1,000 stores in over 25 international markets. Our approach leveraged multiple data sets to generate demand estimates. We confirmed that the client could cut more than 10 percent of its marketing budget without a loss of impact – with notable potential increases in sales and in cash margins.

A multinational retailer needed to break down existing siloes within and across brands while radically speeding up decision making and overall time to market. We helped reduce their 12 organizational layers down to three, and redesigned around 18 fit-for-purpose cells that brought people together from across functions like merchandising, planning, customer insight, marketing, and supply chain.

With meaningful insights in hand, we helped a client create a bold growth initiative– after experiencing a 5 percentage points drop in gross margin in three years. Priority actions included optimizing promotion spend allocation toward the consumer spending periods with the highest ROI and incremental household penetration; redefining winning SKU distribution targets by channel; and selectively increasing prices to reflect brand power and shoppers’ brand perception.